15 Example Prompts to Ask Claude About Your MerchantFlow Store
Copy-paste prompts that show off what MerchantFlow MCP makes easy. Use these as-is or adapt them to your store.
15 Example Prompts
Once you've connected MerchantFlow to your AI client, try these. Each one is designed to showcase a specific v1 tool or workflow. Copy them into Claude Desktop, Cursor, or Windsurf as-is.
Weekly review
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"Summarise this week's P&L with comparison to last week."
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"Give me a growth opportunity scan - products with good margins but low ad spend, and channels with strong ROAS but flat investment."
Profit and margins
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"What are my top 5 most profitable products this month?"
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"Which products are losing money after ad spend? Exclude anything with fewer than 5 units sold."
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"Find any COGS gaps in my catalog that are affecting P&L accuracy."
Ad performance
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"What's my blended MER across all paid channels this week, with a comparison to last week?"
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"Break down my Meta campaigns by country - where's ROAS strongest?"
Customer economics
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"What's my customer acquisition cost on Meta vs Google, and what's the payback period for each?"
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"Show me LTV by acquisition channel for customers who joined in the last 6 months." (If per-channel attribution is not enabled for your store, ask for LTV by country instead.)
Runway and cash
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"What's my bank runway at current burn? Give me 30, 60, and 90 day burn figures."
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"How much do I still owe on my MCA agreements, and what's the daily deduction from my P&L?"
Product launch check
- "I'm thinking of launching a product at $49 with $12 COGS and $8 ad spend per unit. Is it viable?"
Strategic
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"Run a business valuation and tell me what's dragging the multiple down."
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"I want to sell this business in 12 months. Run the exit readiness check and give me the top 3 things to fix."
Operations
- "Which of my integrations haven't synced in the last 24 hours, and what are the top anomalies from this week?"
More to try
The 15 above cover the core P&L, ads, and customer tools. MerchantFlow also exposes tools for markets, inventory, orders, catalogue audits, marketing lists, saved reports, and COGS. A few starters:
- "Which countries are profitable for me this quarter, and what sells best in the top one?" - the Markets tools
- "How much capital is tied up in inventory, and what hasn't sold in 90 days?" - inventory valuation plus dead stock
- "Which orders are stuck in fulfillment, and are any flagged as high fraud risk?" - order intelligence
- "Audit my catalogue: what's missing images or SEO metadata?" - store audit tools
- "Build me a win-back list of lapsed customers who spent over $200." - marketing operations
- "Run my month-over-month comparison report for the last two months." - saved and template reports
- "What percentage of my revenue has accurate COGS behind it?" - COGS coverage
See the tool reference for the full catalog with parameters.
Power user tip
The more specific your prompt, the better the answer. "How are my ads doing?" is weak - Claude has to guess the time window, the grouping, and what "doing" means. "What's my blended MER for the last 14 days compared to the 14 days before that, broken down by platform?" is strong - Claude knows exactly which tool to call and what parameters to pass.
If you install the MerchantFlow Skill file, your AI will learn to ask clarifying questions when a prompt is ambiguous, so even weak prompts will produce better answers.
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MerchantFlow MCP Tool Reference
Complete list of the 64 MCP tools MerchantFlow exposes, with parameters, defaults, and required scopes, plus the built-in prompts and resources available to compatible MCP clients.
Power Up Your AI with the MerchantFlow Skill File
Download the MerchantFlow Skill file and install it in Claude, Cursor, or Windsurf for dramatically better answer quality from your AI assistant.