How MerchantFlow billing works for Shopify App Store installs, including pricing plans, trial periods, and Shopify-managed subscriptions.

Shopify Billing for MerchantFlow

Shopify billing applies when you install MerchantFlow through the Shopify App Store. Instead of paying through Stripe, your MerchantFlow subscription is managed entirely through Shopify's billing system, with charges appearing on your regular Shopify invoice.

How Shopify Billing Works

When you install MerchantFlow from the Shopify App Store:

MerchantFlow creates a Shopify billing approval flow
You approve the plan directly in Shopify
The trial period and renewal behavior are managed through Shopify
All charges appear on your Shopify invoice -- no separate payment method needed

MerchantFlow Pricing Plans

Shopify App Store installs use the same three-tier public pricing as web signups (Starter, Pro, Plus). Annual billing is 20% off on every tier.

Tier	Monthly (via Shopify)	Annual (effective monthly)	Annual total
Starter	$49/month	$39.20/mo	$470.40/yr
Pro	$89/month	$71.20/mo	$854.40/yr
Plus	$149/month	$119.20/mo	$1,430.40/yr

See Pricing Plans for the full feature comparison across tiers.

Why Shopify Billing Instead of Stripe?

Shopify requires apps distributed through the Shopify App Store to use Shopify's native billing system. This means:

You do not enter a credit card in MerchantFlow
Charges consolidate with your other Shopify app subscriptions
Cancellation and refund policies follow Shopify's app billing rules

For merchants who signed up through the MerchantFlow website (not the App Store), billing is handled through Stripe. See Payment Methods for details.

Frequently Asked Questions

Can I switch between tiers or between monthly and annual plans?

Yes. Tier upgrades, downgrades, and cadence changes are all managed through Shopify's billing system - MerchantFlow generates a new Shopify approval flow for the target plan. See Upgrade or Downgrade for instructions.

How do I cancel my MerchantFlow subscription on Shopify?

Uninstall the MerchantFlow app from your Shopify admin to cancel. See Cancel Subscription for the full cancellation process.

Is there a free trial?

Yes. MerchantFlow offers a 14-day free trial for new installs on every tier. See Trial Period for full details.

Related Guides

Pricing Plans -- full pricing details
Trial Period -- trial length and features
Cancel Subscription -- how to cancel
Payment Methods -- Stripe billing for web signups
Shopify Integration -- connecting your store
Shopify App Store -- App Store install flow

Last updated: April 30, 2026

Shopify Billing — MerchantFlow